Google’s new user-friendly tool should make it easier for small businesses to see how their sites rank in terms of being mobile-friendly and fast.
Google announced on the Google Small Business blog that they have released a new landing page to test your website’s mobile-friendliness and page speed for desktop and mobile all in one place. This tool should make it easier for small businesses to test their sites, as opposed to going to the specific mobile-friendly testing tool and/or page speed testing tool.
The new tool, available over here, will test this all at the same time. The unique aspects of this tool are:
(A) Get all three scores on one page.
(B) Google will email you a more comprehensive report for you to share with your webmaster team.
(C) Google will now give you a 0 out of a 100 score for how mobile-friendly your website is, as opposed to if it is mobile-friendly or not.
Here is what the scores say:
Mobile-friendliness: This is the quality of the experience customers have when they’re browsing your site on their phones. To be mobile-friendly, your site should have tappable buttons, be easy to navigate from a small screen and have the most important information up front and center.
Mobile speed: This is how long it takes your site to load on mobile devices. If customers are kept waiting for too long, they’ll move on to the next site.
Desktop speed: This is how long it takes your site to load on desktop computers. It’s not just the strength of your customers’ web connection that determines speed, but also the elements of your website.